When it comes to SEO for businesses, most people focus on getting organic results based on keywords centered around those used in their industry. Unfortunately, those keywords don’t focus on your brand identity. That means Google search results are severely limited because users may not know about a specific brand.

Besides looking like an early version of Cyclops from The X-Men, what’s with all the hype on virtual reality? How much of a difference can be made by slipping ourselves into a three-dimensional world? For businesses, operating with the same routine day in and day out can be quite monotonous for employees.

With its most recent keynote, Apple has increased the storage capacity of iPhones and iPads. Minimum storage for these two devices have risen from the 16GB to 32GB, with iPad prices remaining the same. If you are thinking about buying a new iPad, stay tuned for the latest info about storage upgrades and the reduced price per gigabyte.

Everyone hates jargon. It’s ostracizing and off-putting, but somehow we just keep creating more and more of it. For those who have adopted an “if you can’t beat ‘em, join ‘em” philosophy, we have just the list for you. Let’s take a look at some of the most relevant cybersecurity terms making the rounds today.

Google’s Chromecast device has been around for a few years now. The simple and inexpensive flash-drive-sized screen broadcaster has earned itself a faithful following, but it’s not stopping there. With the newest update, you might even be able to ‘cast’ your desktop or mobile screen to a nearby device before the end of this article.

Aside from having an up-to-date LinkedIn profile, there seems to be more waiting around than getting job interviews or receiving promotions. Why so? You’ve given all the relevant information needed to land a job, or to convince your boss that it’s time for you to step up the corporate ladder -- but what else is missing? Your network.

Companies can pay a hefty sum if they ever experience any downtime. In fact, Delta Air Lines had a bad bout of severe downtime just last month. In just three days, the airline company cancelled 2300 scheduled flights and suffered $150 million in income loss.

Although they may not garner the fervor of hardware releases and refreshes, iOS updates still manage to bring even the most casual of iPhone and iPad users out of the woodwork. Those who were willing to brave the bugs of Apple’s beta got a chance to play with the most recent version of the mobile platform, but the rest of us have been patiently awaiting its release.

In 2012, cloud storage firm Dropbox was hacked with over two-thirds of its users’ details dumped all over the internet. While the company initially thought a collection of email addresses was the only thing stolen, it was wrong -- passwords had been compromised as well.

As various aspects of our lives move into the cloud -- from photos to what’s in our refrigerator -- there’s an ever-increasing number of vendors to choose from. Founded in 2007, Dropbox was one of the earliest companies to popularize the term ‘cloud storage’ and since then they’ve mostly focused on perfecting that business model.