Small- and medium-sized business owners have a lot to do. Aside from managing their staff, exploring new opportunities for growth, and keeping clients happy, they have to oversee investments in new technology. Being busy, they can easily commit mistakes when choosing the right IT solution. Here’s a list of common IT investment missteps that owners […]

Microsoft pays more attention to customer feedback than you might think. Many business owners who complained about having to purchase Office 365 and Windows 10 separately have gotten what they wanted: Microsoft 365. Microsoft 365 caters to the workplace by combining Office 365 and Windows 10 into one solution, which is available in two plans: […]

Current trends show that personalized interactions help establish a business’s persona or identity with prospective customers. This makes the business more relatable and therefore more attractive to more consumers. To use this opportunity properly, social media managers should know how to keep their wits together, especially in the face of negativity online. Read on to […]

We’ve come to rely on our smartphones to help complete daily tasks, and this has resulted in the need to recharge our phones multiple times a day. But when you’re far from your charger, public charging kiosks can seem like a good substitute. However, this can lead to an incident of “juice jacking.” If this […]

Virtualization — the process of creating a software version of a hardware component such as a server — is one of the most beneficial tech solutions for small organizations. For many business owners and managers, however, this is a vastly complex concept that comes with some pretty heavy jargon. To help, we have come up […]

You must take digital privacy seriously, regardless of whether you’re a business owner, managing director, IT manager, or senior staff member. When it comes to iPhones, there are three device settings that are particularly important when protecting the privacy of your messages. Turn off message previews How many times per day do you leave your […]

People who buy desktop or laptop computers today need to choose between getting a solid state drive (SSD) or a hard disk drive (HDD) as a primary storage component for their device. But which one is the better choice? In this article, we outline the differences between SSD and HDD, as well as their pros […]

A CNN survey revealed that 70% of callers in the US who are put on hold in silence hang up within 60 seconds. That’s why businesses are looking into different on-hold options to keep customers happy and are finding wonderful solutions from VoIP systems. When an operator asks a client for permission to put them […]

Manually managing appointments is a frustrating time-waster, especially when you factor in last minute cancellations and no-shows. With Bookings, you can let clients find available times for themselves and even have them automatically receive booking confirmations and timely appointment reminders. Here are more ways in which this simple app can tremendously help your business out: […]

When working with web platforms like WordPress, there are three letters that induce anxiety in any business owner: SEO (search engine optimization). It’s one of the most confusing aspects of running a business, and web apps that rate your SEO with no more than a red or green light don’t make it any easier. Read […]